Everything we've learned from 14 years of running employee advocacy programs with comms, marketing, and compliance teams. Browse by topic, format, or search the whole library.
If you only have time for one thing, start at the top. These are the resources we hand to every prospect on day one.
The data and frameworks behind the shift from legacy advocacy to Modern Advocacy. The category-defining read.
How regulated industries manage social media compliance risk — and where most programs fall short.
Model reach, engagement, and pipeline impact for your program. Plug in your numbers, share the result.
Long-form, multi-chapter guides. Pick one and you'll come out with a complete mental model for that part of the program.
The complete guide to building and scaling an employee advocacy program.
How to turn your sales team into trusted voices on social — without sounding like a sales team.
Attract top talent through employee-powered social recruiting.
Bridge the gap between internal comms and external advocacy.
Drive engagement by giving employees a voice on social.
The ROI case for employee advocacy over paid social advertising.
61 resources across reports, case studies, playbooks, infographics, webinars, and tools.

When the rise in remote work opened up the global hiring pool, plenty of companies struggled to attract and hire top talent. And this continues to be the case today, especially when it comes to tech talent, such as engineers. As one global consumer packaged goods company…

Practical reference from the EveryoneSocial library — report on advocacy.

A simple social share can have incredible impact. It can relay information, tell a story, change an opinion, prompt a purchase, or, in the case of one EveryoneSocial customer, it can more than pay for your entire employee advocacy program . An account manager at a…

Download The Presentation 📥 This Fortune 50 company came to EveryoneSocial because it wanted to position itself as an employer of choice and catch the eye of talented candidates. And the organization has had tremendous success. Just take a look at what its employee…

Practical reference from the EveryoneSocial library — report on recruiting.

Download The Presentation 📥 When this Fortune 100 technology company brought EveryoneSocial to its sales team it revolutionized the company’s social selling efforts, increasing pipeline and sales — and helping the team win bigger deals. Just take a look at their results…

Not too long ago a polished resume and a well-rehearsed hour of conversation was all you needed to apply for and be hired for a new job. Now, it’s a bit more complicated. “The first thing I do with a potential job candidate is look at their LinkedIn profile,” says Lorrie…

Download Your PDF Version 📥 Great storytelling is key to success in marketing and social media, and no one knows this better than Olivia Cullen. Cullen, Vidyard's social media specialist, uses the art of storytelling to drive exceptional engagement with the EveryoneSocial…

Practical reference from the EveryoneSocial library — playbook on advocacy.

Download Your PDF Version 📥 When Shannon Ma joined Instructure ’s employee advocacy efforts, she admits she had some concerns about getting the edtech company’s workforce to use EveryoneSocial. “I know the power of social media and word-of-mouth marketing in the digital…

Practical reference from the EveryoneSocial library — webinar on advocacy.

Practical reference from the EveryoneSocial library — report on advocacy.
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